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How a Self-Proclaimed Watch Romantic Brought a Classic Watch Brand Back to Life

Q&A with Angus MacFadyen, Owner of Alsta Watches Have you always been interested in watches? Yes, I have been interested since I was a child, but never to the level of it being a passion.  My first watch was a Timex, which I got when I was around 7 or 8 years old. Around that … Continued

How to Identify a True Vintage Watch Romantic

  There’s a group of individuals who believe an old watch is more than a timepiece from the past. Beyond its dials and movements is a powerful story waiting to be told. The simple act of strapping on a vintage watch is akin to stepping into a time machine—it’s a way of reliving that story … Continued

True Romance

What’s Love Got To Do With It? Why do we say that we have resurrected Alsta to bring the romance back to watches? Romance. Now there is a word to misconstrue. What has that got to do with watches? Isn’t that what happens in Jane Austen novels? When you Google the word romance, you get … Continued